Product Marketing
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Take the Right Turn at the AI Crossroad: Why Rimini Street is the Smarter Move Today
“Live your beliefs and you can turn the world around.” –Henry David Thoreau In the ever-evolving world of enterprise data and software, trends often come and go, and what people believe will happen doesn’t always align with reality. Right now, we’re experiencing significant economic turbulence. The global economy is unstable, wars are ongoing on multiple… Read more
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Unlocking Simplicity in Business and Marketing
“Successful outcomes are achieved through unwavering clarity and understanding. Stay focused on a clear, measurable plan for success and never give up.“ Imagine it’s a typical morning: you’re sipping coffee and scrolling through emails. You open one packed with complex jargon, likely pushing you to hit “delete” without a second thought. Now, picture a straightforward,… Read more
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Navigating the Future of Product Marketing: A Data-Driven and Creative Odyssey
In the ever-evolving landscape of product marketing, where each decision shapes our path to success, embracing a data-driven strategy has become imperative. This journey isn’t just about following trends; it’s about using data as a compass to navigate the complex maze of modern business with precision and insight. As a product marketer, I’ve witnessed a… Read more
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Elevate your software release notes with a better way to write!
So, your product is primed and ready for release, and you’re left with one more task: writing release notes. This often-neglected part of the release cycle can quickly become an afterthought for many SaaS product teams. They hastily compile something – anything, in fact – just to mark the ‘release notes’ box as done. Result? A… Read more
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